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Samsung Developer Program

Promote Android Apps

Promote Android Apps
Learn how your Android apps are advertised within the Galaxy Store and how you can advertise them in your promotional channels.


The Galaxy Store promotes your Android apps based on information, graphics, and videos registered with your apps. Samsung also assists you in promoting your apps through advertising channels outside the Galaxy Store using download discounts and coupon codes.

Galaxy Store Promotions

The Galaxy Store promotes your Android apps through its product detail page, in marketing areas with other apps and products, and by using banners.

All Android Apps 

Each app and product distributed in the Galaxy Store has a detail page, which is the primary page promoting your apps and products. Apps and products that meet certain eligibility criteria are also listed in one or more market areas, from which customers can access detail pages.

Product Detail Page

A product detail page is where your customers review your app or product information and initiate download. The scrolling detail page shows information such as title, description, and pricing, graphic images including screenshots, and video files registered to your app or product. You can change what is shown at any time through Samsung Seller Office.



Galaxy Store Market Areas

Your app and product detail pages are either available without restriction or potentially available, based on categorization, current downloads, and selection, to customers in the Galaxy Store. After a customer selects your app or product, their detail pages are available in the following areas of the Galaxy Store .




Find popular apps and games in all categories, as well as Editor's Choice apps, Games We Love!, and others.




Promotes apps and products available only in the Galaxy Store that are different from other apps and products, optimized for Samsung devices, and/or contribute to the overall revenue and traffic of the section.

Top Free and Top Paid




The Top Free and Top Paid page lists the 300 apps and products with the highest number of downloads:

  • Top Free: Users can download without paying

  • Top Paid: Users pay a fee to download



Select Android Apps

You can request special promotion selection through an SDP helpdesk promotion request ticket. Our editorial team will evaluate your content and request, and determine whether to select your Android apps. Join SDP, sign in, and submit a request ticket through the JOIN NOW link shown at the bottom of the page.



Collections of apps and products that meet selection criteria are promoted using banners, which typically increase daily downloads by four to five times. The Galaxy Store editorial staff creates banners for trending topics, select the apps and products to be included in each collection, and determine each banner's promotion start and stop dates. 



Android App Banners


Galaxy Watch App Banners


Theme App Banners



Promotion outside the Galaxy Store

Samsung supports app promotions outside the Samsung Galaxy Store in your own marketing and media channels, including websites, email, and social media.

Badge Promotion

Display a Galaxy Store badge that sends your customers to the product detail page of one of your Android, Edge, Galaxy Watch, Theme, or Font apps.

Display a Galaxy Store badge that sends your customers to your Galaxy Watch seller brand page with your entire line of Galaxy Watch apps.

Display a Galaxy Store badge that sends your customers to one of your Theme seller brand page.

Paid App Coupons Create and send out coupons to download your paid apps for free.

App Images

Promote your apps through your advertising channels, such as websites, email, and social media.

Deep Link Usage

Promote your apps by adding deep hyperlinks to your websites, your marketing channels and media, and your app or product code.

User Comments, Ratings, and Information Review comments and ratings of your apps by your customers and app store users, and respond to them.
Your Brand Followers Get details about users who are following your entire product line.




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